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The Great
American Bargain Book Show is journeying north!
The Great American Bargain Book Show
is journeying north! Historical Boston, MA will host GABBS 2010 slated
for August 19-20. The first-ever two-day venue will be held at the
Hynes Convention Center in Boston’s Back Bay area. A block of rooms has
been reserved at the connecting Sheraton Hotel. If
reservations are made by Aug. 3, the rooms will be $199 per night.
Call 888-627-7054 and ask for the "GABBS room block".
“We have been looking for a different
venue ever since we bought the Show, said Larry May who along with his
wife Valerie, owns the GABBS show. The original show, The Christmas
Book Show, was owned by Larry Austin, who sold it to the Mays over two
years, had been held in Nashville. TN. “Larry Austin had a vision for a
summer bargain book show that would be early enough to attract buyers
who were looking for 4th quarter product. When we bought
the show, we moved it to Atlanta and renamed it GABBS (the Great
American Bargain Book Show), where we had already established an
attendee base through The Spring Book Show. The show has stabilized
and I think the timing is right for the move,” continued May. Boston is
the right city, too. We looked at a lot of different cities and several
were suitable… but, for a number of reasons, Boston just made the most
sense. First, the Northeast region is full of independent bookstores
and they are geographically concentrated in a much smaller area than
those in the Southeast. Secondly, because of Boston’s approximation to
New York City, the show will be easily accessible to larger buyers and
internationals.
May pointed out that in addition to
all the bargain book vendors housed in New York City, Boston is in the
backyard of two of the largest bargain book vendors in the nation---
Strictly By The Book and World Publications. “Before I chose Boston,
continued May, I solicited the help of both Strictly and World and they
both jumped at the possibility of helping to host the first ever bargain
book show in the Northeast. Finally,” concluded May, “Boston is one of
those unique and beautiful big cities that is full of history and charm,
and, it is absolutely beautiful in August.
The Boston move has met with very
positive responses: "Many of the association trade shows have become so
expensive that it is difficult to determine their worth to your company
--- not so with bargain book shows. These are 'order writing' shows
with reasonable costs that give you the opportunity to meet old
customers and pick up some new ones. The bottom line is that you sell a
lot books! This will be our first opportunity to showcase our product
in the Northeast -- I'm excited about the move," Steve Slack, SMCo.
"We are excited about the possibility
of having a major bargain book show right in our back yard!! The timing
is great and the Northeast is a great book region for the independent
retailer yet close enough to New York to attract the big buyers and some
internationals as well. Having it here will give Strictly the
opportunity to bring customers in to our warehouse both before and
immediately after the show and give them one-on-one attention. It's a
great opportunity! Besides ... Boston is beautiful in August," Jason
Zutaut,
Executive Vice President of Sales,
Strictly By The Book, Inc.
“This is such an exciting and positive
development- Boston is beautiful in the summertime,” said Jeff Press,
President of World Publications Group. “There is so much literary
history in Boston and this is a fantastic opportunity to see many
bookstores and other New England accounts who otherwise would not be
able to attend GABBS. “
"I think it might be good to move this
show to different regions of the country. We have never had a bargain
book show in the Northeast Region and I think this year, more than ever,
a show geared toward 4th quarter sales is more important than ever.
Bookstores should definitely take advantage of this," Larry Austin,
owner of East Tennessee Trade Group and original owner of the book show.
"Larry May’s shows
are always terrific and having it is Boston this year will a pleasant
change of venue,” Wren Franklin, Thomas Nelson, National Sales Manager,
Remainder Sales. |
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